Opera partners with Butter to provide an optional in-browser BNPL extension in the UK
The Opera Browser is a browser of choice which focuses on personalization towards each individual's needs. The Butter BNPL solution will be provided as an extension, which can be easily activated if and when the user would like to enable BNPL functionality for a given online purchase.
One of the reasons for choosing Butter, a leading BNPL provider in the
The BNPL sector has grown exponentially in a short period of time and is quickly becoming a key method of payment for consumers. It is estimated that more than 17 million
Opera is no stranger to innovation and its industry-leading browsers go far beyond the typical browser experience offered by other providers by offering users a multitude of useful features including a built-in VPN, access to social messengers and others, already attracting millions of users worldwide. The Opera and Butter partnership within the Opera desktop browser will only further this appeal by offering a frictionless way for consumers to transact with ease.
"BNPL is now one of the most popular ways to transact globally and is a space that people from all industries, financial and non-financial, are increasingly excited about. As the
Our focus has always been to deliver a consumer-driven proposition based on the fundamentals of fair lending, flexibility, and great consumer experience, with a vision for tech-enabled innovation that is shared throughout the Opera business, so our partnership was a no-brainer. This is a huge first for the BNPL industry, and we're naturally excited to be partnering with a global technology business as large as Opera and introducing Butter to their millions of users.
Our new joint-proposition will make sure that Opera's large customer base has access to the convenience of BNPL wherever and whenever they shop, directly from within their Opera browser."
"Millions of people use Opera browsers to shop every day, so it is paramount for us to look at innovative ways to enhance this experience. We have to date launched integrated Dify cashback and coupon solutions, and we see the importance of including BNPL within our ecosystem. Our partnership with Butter is a continuation of our mission to create a frictionless shopping experience for our users. And following our commitment to consumer privacy and security, it makes sense for us to choose Butter, the first regulated BNPL provider which shares our values, as our partner. We are excited to be launching the partnership in the
Opera is a global web innovator with an engaged and growing base of hundreds of millions of monthly active users who seek a better internet experience. Building on over 25 years of innovation that started with browser products, Opera is now leveraging its brand and highly engaged user base in order to expand its business into new segments. Today, Opera offers users around the world a range of products and services that include PC and mobile browsers, the newsreader
Butter was founded in 2017 by
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Kseniia Sycheva, Communications Manager at Opera, firstname.lastname@example.org